Growth Director (supply)

Responsibilities:

• Develop and implement data-driven growth strategies aligned with company objectives
• Lead cross-functional teams in Performance Marketing, CRM, Product Growth, and Data Analytics
• Design and execute A/B tests and growth experiments across the funnel (acquisition, activation, retention, monetization)
• Analyze user behavior, conversion funnels, and drop-off points to identify improvement opportunities
• Collaborate with Product team to develop growth features (referral systems, gamification, personalization, etc.)
• Manage and optimize 360° growth campaigns with a strong focus on ROI
• Track key growth metrics (CAC, LTV, Retention Rate, Conversion Rate) and report progress to leadership
• Hire, lead, mentor and grow a high-performing growth team

Requirements:

• 8+ years of experience in Growth, Marketing, Product or Business Development roles
• Proven success leading growth initiatives in tech, e-commerce, or startup environments
• Strong understanding of growth metrics (CAC, LTV, Churn, Retention, Conversion)
• Proficiency in analytics tools (Google Analytics, Mixpanel, Amplitude, Looker, Power BI)
• Data-driven mindset and strong analytical skills
• Ability to lead cross-functional teams and execute across departments
• Creative thinker with a strong bias for action and iteration