Marketing Manager

About the Role


We are looking for a Marketing Manager with a proven track record of driving brand growth and delivering results across both online and offline channels. If you are a strategic thinker with strong leadership skills and a passion for data-driven marketing, this role is a great opportunity to shape and lead impactful campaigns in a collaborative environment.
Key Responsibilities


·        Develop and execute comprehensive marketing strategies aligned with overall business objectives

·        Lead and mentor a multidisciplinary marketing team, including digital, content, advertising, and research specialists

·        Oversee offline marketing efforts such as media planning, outdoor campaigns, and print advertising

·        Manage digital marketing initiatives, including Google Ads, social media, email marketing, and SEO

·        Control and optimize the marketing budget to maximize ROI

·        Monitor market trends, customer insights, and competitive landscape to inform strategy

·        Work closely with sales, branding, product, and creative teams to ensure alignment across all touchpoints

·        Analyze campaign performance and present actionable insights to senior leadership

·        Build and maintain strong relationships with advertising agencies, media outlets, and external partners
Requirements

·        Minimum 5 years of marketing management experience

·        Strong grasp of both digital marketing (Google Ads, SEO, CRM tools) and traditional marketing (Offline, outdoor, print)

·        Experience in developing annual marketing plans and managing budgets

·        Excellent leadership, planning, and analytical skills

·        Proficiency in analytics tools (e.g., Google Analytics, marketing automation platforms)

·        Advanced knowledge of Microsoft Excel and PowerPoint

·        Strong communication skills, with the ability to thrive in a fast-paced, collaborative environment