Senior Marketing Manager

About Q-Commerce at Digikala

Digikala’s Q-Commerce is one of the fastest-growing and most dynamic business units, focused on ultra-fast delivery of daily essentials and grocery items. With ambitious growth goals and a strong execution mindset, we are building a top-tier team to redefine the future of instant commerce in Iran.

Position Summary

We are looking for a Senior Marketing Manager who thrives in fast-paced and ever-changing environmentsThe ideal candidate has strong experience in planning and executing marketing campaigns with a digital focus, preferably in quick commerce and e-commerce industries, or other online B2C businesses.

This role is responsible for leading integrated marketing campaigns for Q-Commerce, aiming to deliver on highly ambitious goals in a competitive market. We’re looking for someone with a fighter’s mindset, high ownership, and genuine passion for delivering results — someone who can lead a team and collaborate effectively with cross-functional teams.

Key Responsibilities:

• Design, manage, and execute integrated marketing campaigns (with a strong digital focus) to drive customer acquisition, engagement, and retention
• Translate ambitious business goals into actionable, creative, and data-driven marketing initiatives
• Work closely with Core Marketing, Digital, Brand, and Performance teams to ensure full alignment and seamless execution
• Take full ownership of campaign budgeting, performance analysis, and ongoing optimization based on KPIs such as CAC, ROI, conversion rate, etc.
• Lead and coach the campaign team (including marketers and coordinators), providing structure, guidance, and motivation
• Ensure consistent brand messaging across all channels, while tailoring content to various customer segments
• Analyze customer behavior, market trends, and competitor activity, and turn insights into actionable strategies Collaborate with creative, content, and media teams to develop impactful campaign messages and assets.

Requirements:

• Minimum 5 years of experience in marketing campaign management or digital marketing, preferably in Q-Commerce, e-commerce, online food delivery, or other fast-paced digital industries
• Proven track record of executing campaigns with highly challenging goals
• Experience in leading a team, coaching individuals, and building motivation
• Hands-on executional knowledge of digital campaigns
• Strong communication and collaboration skills to work across departments
• High ownership mindset and willingness to take full responsibility for results
• Flexibility and adaptability to thrive in rapidly evolving environments
• Growth Mindset with proven track of data knowledge

Nice to Have

• Experience working at Quick Commerce and E-Commerce companies or online fast paced industeries.
• Familiarity with marketing automation tools and growth frameworks (e.g., A/B testing).